Parenting doesn’t have to come with luxury-level price tags!
Some of the most affordable baby gear brands deliver excellent safety, functionality, and style without breaking the bank.
We found 10 brands that offer dependable, family-friendly gear to help you save without sacrificing quality.
Affordability and smart design? Let’s see what we find!
How we chose: Our selections are based on value for money, brand reputation, product safety, customer satisfaction, and reviews from trusted sources like Mommyhood101, BabyGearLab, and Wirecutter.
1. Graco
Founded: 1942
Headquarters: Atlanta, Georgia, USA
Manufacturing: China, Mexico, and USA
Website: GracoBaby.com
Graco has been a trusted household name for generations. Known for balancing safety, comfort, and affordability, Graco’s product lineup spans from travel systems to car seats and playards.
Popular models include the Modes Stroller, SnugRide car seats, and Pack ’n Play playards.
Typical pricing ranges from $70 to $350.
Why parents love it: Graco delivers durable, easy-to-use gear that performs well and lasts through multiple stages of childhood.
2. Evenflo
Founded: 1920
Headquarters: West Chester, Ohio, USA
Manufacturing: USA and China
Website: Evenflo.com
Evenflo has been designing dependable baby gear for over a century, focusing on safety and affordability.
Their Pivot Modular Travel System and LiteMax car seats are favorites among families seeking functionality on a budget, and the Pivot tends to be rated among the best travel systems by experts at Mommyhood101 and Babygearlab. Prices generally range from $60 to $300.
Why parents love it: Evenflo combines tested safety standards with practical, family-friendly designs that fit nearly every budget.
3. Safety 1st
Founded: 1984
Headquarters: Foxborough, Massachusetts, USA
Manufacturing: China
Website: Safety1st.com
Originally famous for the “Baby on Board” sign, Safety 1st now makes trusted, affordable gear including car seats, strollers, and home safety products.
The Grow and Go convertible car seat and Smooth Ride travel system are bestsellers.
Typical pricing ranges from $40 to $250.
Why parents love it: True to its name, Safety 1st prioritizes child protection at a price nearly any family can afford.
4. Cosco Kids
Founded: 1935
Headquarters: Columbus, Indiana, USA
Manufacturing: USA and China
Website: CoscoKids.com
Cosco Kids is all about simple, affordable baby gear that gets the job done safely. Their Scenera NEXT car seat and Simple Fold high chair are top picks for parents seeking no-frills functionality.
Most products cost under $100.
Why parents love it: Cosco’s products are lightweight, practical, and affordable — ideal for travel, secondary cars, or grandparents’ homes.
5. Baby Trend
Founded: 1988
Headquarters: Fontana, California, USA
Manufacturing: China
Website: BabyTrend.com
Baby Trend offers stylish, affordable baby gear with smart features. Their Expedition Jogger and Sit N Stand strollers are particularly popular among active parents. Mommyhood101.com lists some of their products among the best jogging strollers.
Expect pricing from $70 to $300.
Why parents love it: Baby Trend gives families flexibility and function, often mimicking luxury stroller features at a fraction of the cost.
6. Delta Children
Founded: 1968
Headquarters: New York City, New York, USA
Manufacturing: China and Vietnam
Website: DeltaChildren.com
Delta Children is known for its affordable yet stylish nursery furniture and strollers. Their 4-in-1 convertible cribs and licensed character designs make them a family favorite. Mommyhood101 and several other expert reviewers (Babygearlab, BabyCenter) list Delta Children cribs among their top recommendations.
Most items range between $120 and $300.
Why parents love it: Delta Children offers safety-certified, high-quality furniture that looks great in any nursery — all at a fair price.
7. Fisher-Price
Founded: 1930
Headquarters: East Aurora, New York, USA
Manufacturing: China
Website: Fisher-Price.com
Part of Mattel, Fisher-Price is beloved for both toys and affordable baby gear like swings, bouncers, and high chairs. Their Snugapuppy Swing and SpaceSaver High Chair are enduring favorites.
Pricing typically falls between $30 and $150.
Why parents love it: Fisher-Price delivers time-tested quality and playful designs that babies adore and parents trust.
8. Summer Infant
Founded: 1985
Headquarters: Woonsocket, Rhode Island, USA
Manufacturing: China
Website: SummerInfant.com
Summer Infant (now known as just “Summer”) focuses on affordable nursery and safety products like monitors, bath seats, and gates. The Baby Pixel Monitor and Deluxe Baby Bather are standout options.
Prices generally range from $25 to $200.
Why parents love it: Summer Infant gear is simple, dependable, and great for parents seeking practical everyday solutions.
9. Ingenuity (by Kids2)
Founded: 1969 (Kids2)
Headquarters: Atlanta, Georgia, USA
Manufacturing: China
Website: Kids2.com/Ingenuity
Ingenuity is known for creating cozy, affordable baby gear like swings, bouncers, and play gyms. The ConvertMe Swing-2-Seat and SmartBounce Automatic Bouncer are customer favorites.
Most products cost between $50 and $180.
Why parents love it: Ingenuity combines soothing design and smart function to keep babies comfortable — and parents relaxed.
10. Kolcraft
Founded: 1946
Headquarters: Chicago, Illinois, USA
Manufacturing: China and USA
Website: Kolcraft.com
Kolcraft is a family-owned company offering dependable baby products like strollers, playards, and crib mattresses. Their Cloud Plus stroller and Pure Sleep crib mattress are highly rated for affordability and comfort.
Prices typically range from $50 to $200.
Why parents love it: Kolcraft combines family-run values with affordable quality that has earned generations of trust.
Honorable Mentions
Other noteworthy affordable baby brands include Century (by Graco), Chicco (budget lines, pronounced “kee-ko”), and Bright Starts. Each delivers safety-tested gear at family-friendly prices.
Where to Find Discount Baby Gear
You can find discount baby gear at retailers like Target, Walmart, and Amazon, or through manufacturer outlets.
Look for deals during major sales events, outlet clearance, or certified open-box items on trusted sites like GoodBuy Gear and Albee Baby.
Some trusted baby gear review websites have reviews of the best budget baby carriers, budget infant car seats, and budget convertible car seats.
Baby Budget Calculators
There are several free baby budget calculators to give you an idea of what you can and cannot afford during the first year of your baby’s life. Here are some of our favorites:
- Mommyhood101 baby budget calculator
- BabyCenter baby budget calculator
- TheBump baby budget calculator
FAQs
What makes a baby brand “budget-friendly”?
Budget-friendly baby brands focus on providing essential features, solid safety, and dependable quality without costly extras or luxury materials. Most sell products in the 30th percentile (or lower) of prices, which means that their prices are lower than about 70% of other brands.
Are affordable baby products safe?
Yes, as long as they meet federal and JPMA safety standards. Always check for recalls and buy from reputable brands and retailers.
Which budget stroller brands are best?
Graco, Baby Trend, and Evenflo consistently rank among the best budget stroller brands for quality, comfort, and reliability.
Where can I buy discount baby gear online?
Try Target, Walmart, Amazon, and manufacturer websites for deals. You can also find excellent discounts on certified open-box or gently used gear at GoodBuy Gear, Facebook Marketplace, and Craigslist.
Pro-tip! Your community might also have a “buy nothing” Facebook page, which is worth checking out!
Is it safe to buy used baby gear?
Used baby gear can be a smart option, but avoid secondhand car seats and cribs unless you can confirm they meet current safety standards, have no recalls, and you’re aware of their full history.
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